SANUK: THE WORKING MAN’S WAVE
[SANUK: THE WORKING MAN’S WAVE]
– ROLE: DIRECTOR OF PHOTOGRAHY / EDITOR –
One of three companies to compete in Transworld Surf’s 2012 Imaginarium. A competition to push the boundaries of surf photography and cinematography.
Client: Sanük Footwear
Sanuk’s crew of delinquent desk jockeys set out to pay tribute to all the nine-to-fivers out there just working for the man and wishing for the weekend. This Imaginarium submission is dedicated to all the working-class rippers locked away each day in the three-walled prison cells we call cubicles.
Let’s chalk one up for the regulars, the early birds, the deadbeat janitors, the number crunchers, the copy-machine cowboys, and even the taco-truck lady who rolls in every day at exactly 11:35 a.m. Let’s chalk one up for every person out there with unfulfilled dreams of a better life. Let’s chalk one up for a vacation from normality. Let’s chalk one up for happiness.
If all you’re getting barreled in is a sea of paperwork, then it’s a time to make work your beach. After all, even the worst day in the water is better than the best day at the office.
It’s 9:00 a.m. Time to clock in.
PHOTOGRAPHY BY BRIAN BIELMANN
[PRESS & EDITORIAL]
IS YOUR BRAND OR COMPANY IN NEED OF ORIGINAL CONTENT CREATION? WANT FUN CONCEPTS LIKE “THE WORKING MAN’S WAVE” TO BREAK THE MOLD OF YOUR BUSINESS AND DISRUPT THE INDUSTRY?